Search results “Brand analytics social media”
Brand analytics. Пульс соцсетей и лидогенерация для вас.
Brand Аnalytics. Что это и зачем? Как по-новому взглянуть на репутацию в социальных сетях? Как тренды помогают конвертировать трафик из групп? Как найти горячего клиента за 5 руб.? Что нового в репутационном маркетинге? Зачем нужен Бренд-Аналитикс Экспресс - http://br-analytics.ru/express/ ?
What is the Difference between Engagement and Impressions in Analytics
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Views: 1223 MillionsByNefu
Brand Analytics
Новый рекламный ролик системы Brand Analytics от компании "Ай-Теко"
Motion Graphics I Brand Analytics Video I Vikrarts
Analytics motion graphics video showcasing 50+ Global Client, 50+ Digital Analytics Experts, 8+ years digital Analytics and expertise over 15+ Industries. They Provide Omni channel Analytics and Social Media Monitoring. They work on Industry recognized tools and dashboards. Like, Share and Subscribe for more such videos.
Views: 885 Vikrarts
Brand Analytics Product Walkthrough
It doesn’t matter how much money companies pour into national advertising campaigns, customers are still going to judge their brand by how clean the bathroom is at the nearest location.
Views: 84 Vendasta
Why should you use social media monitoring? | Brand24
What is social media monitoring? Watch why should you use it! Start your free Brand24 trial at http://bit.ly/brand24com . Social media monitoring makes it possible to see what is being said about your brand or a product. This video will help you discover Social Media monitoring / Social Media tracking / Social Media search which is becoming the best way to understand customers and interact with them. Social listening is a crucial part of social media in business. ----- Brand24 is an internet monitoring tool. We provide a powerful, easy to use and cost-effective way for hundreds of businesses of all sizes to know what people say about brands online. Our Awards: Best Customer Support App in E-Commerce Awards 2014/2015 Best Web App Award in The Next Web Startup Awards 2013 Best App for Business in Mobile Trends Awards 2013/2014 Best CEE Startup in Aulery Awards 2012 Best Debut in E-Commerce Awards 2012
Views: 49649 Brand24
SAS® Social Media Analytics: Brand Monitoring & Reporting
Take a brief tour of SAS Social Media Analytics to see how you can track and report on both your brand and your competitors. To learn more about SAS Social Media Analytics, visit http://www.sas.com/software/customer-intelligence/social-media-analytics/
Views: 1745 SAS Software
Social Media Monitoring - Social Media Analytics - Deutsch
Social Media Monitoring und Social Media Analytics mit Social Searcher ein Social Media Tool unter: https://goo.gl/ew8YHf (direktlink Deutsch gekürzt) für Analyse der Zielgruppe in sozialen Netzwerken Business Channel mit aktuellen Informationen rund ums Business. Pascal Schildknecht präsentiert jede Woche neue und informative Videos zu Themen wie Online Marketing, Offline Marketing, Business, Kampagnen, News, Tools, Tipps & Tricks und vieles mehr. Jetzt unseren Kanal abonnieren und kein Video verpassen. YT 101.7 Business Channel Pascal Schildknecht Zuzwilstrasse 16 3256 Bangerten https://yt-business.com [email protected]
Views: 2087 YT Business Channel
3 Social Media Analytics Tools
Use these social media tools to monitor your accounts and strategize what types of content work best for your brand or blog. For more social media tips: http://pattyrivas.com
Views: 10044 Patty Rivas
Socialbakers Suite | Social Media Analytics, Competitive Insights, and Predictive Intelligence
Socialbakers Suite has every tool that today’s social media marketer needs to succeed. It’s already empowering thousands of customers with data from 10 million profiles and 10 billion posts to deliver the most accurate recommendations in the industry. Find out how Suite will enable your success on social media today. Get your free, 14-day personalized trial of Socialbakers Suite today! bit.ly/TrySocialbakersSuite
Views: 4763 Socialbakers
Instagram Hack Using Insights Analytics: A Helpful Feature!
Get COACHING on social media growth or branding: https://bit.ly/2Ify3Ck whats up DarmaNATION ( ⸝⸝•ᴗ•⸝⸝ )੭⁾⁾ Open meeee My name is Jade Darmawangsa. I am a millennial entrepreneur that that is EXTREMELY obsessed with helping you grow on social media. Follow my journey? __ LISTEN TO THE PODCAST https://apple.co/2CWV6fr PODCAST FOR ANDROID https://soundcloud.com/raisnbrand __ SHOP MERCH darmanation.com SOCIAL MEDIA! DM me! I might respond! WOoooOO ✧ IG: http://www.instagram.com/jadedarmawangsa ✧ Twitter: https://twitter.com/jadedarmawangsa ✧ Snap: jadethekrayfish ✧ Discord CHAT: https://discord.gg/SqJvPnQ ✧ Spotify Jams: http://spoti.fi/2DoReFa ✧ jadedarmawangsa.com ♡ xo DarmaNation For COACHING calls on social media growth or branding: 1) Email me at [email protected] 2) Subject - Serious about my brand! __ I'LL LOVE YOUR FOREVER! Help translate my videos! http://bit.ly/2mjXfuC T E C H My Camera: http://amzn.to/2FeCsSs FAV Lens: http://amzn.to/2EA8FST #1 Latop: http://amzn.to/2EQdJpq Mic: http://amzn.to/2Hq4PNY SD Card: http://amzn.to/2C6UV4z Editing Program: Adobe Premiere Pro Editing/Video: @pdxpatterson ♪ M U S I C ♪ Spotify Jams: http://spoti.fi/2DoReFa Send me stuff! P.O Box 7640 NE Airport Way #56695 Portland, OR 97238 If you're reading this, I want to let you know that you have influencer over the lives of others. Stop waiting for permission, an go out there and DOMINATE. Business Inquiries: [email protected] Disregard Keywords: instagram, how to grow, following, instagram stories, instagram video, tips, tricks, secrets,life hacks, hack, get more followers, instagram business,how to make money from instagram, algorithm, build your following, instagram growth, more followers, engagement, jade darmawangsa, dropout, why i left school, digital marketing, instagram marketing
Views: 17025 jade darmawangsa
iSocioMetrics - Social Media Analytics for Your Brand
iSocioMetrics is an enterprise level social media analytics system that brings together hundreds of metrics from multiple data sources, allowing in-depth analysis of social media marketing performance and ROI.
Views: 36 iSociometrics
Brand Analytics 101
Vendasta’s fabulous Partner Education department has let us sales folk know that some of the most frequently asked questions are about our brands tool! National Sales Manager Song Rattanavong will be providing you with everything you need to know and more about multi location opportunities. Learn more at https://www.vendasta.com/brand-monitoring
Views: 337 Vendasta
A must have Social Listening and Social Analytics tool for all brands - Konnect Insights
Do not miss any conversation about your brand, competition or industry that is happening anywhere on the Internet. With Konnect Insights (https://konnectinsights.com/tools/social-media-listening-tool) you get all social listening and analytics related solutions power packed into one tool. With innumerable people using different social media platforms, it becomes really difficult to keep a check on who said what about your brand and on what platform? Our smart social media monitoring tool is built on big data technology and we have in-house search engines that crawls millions of online sources to make sure you never miss out any single important conversation. Today’s business demands have changed and everyone wants to focus more on building healthy and meaningful customer relationships. Our 4 in 1 social media tool helps your business overcome all the brand reputation, CRM, competition and publishing problems. You can book a demo now to check how our comprehensive social tool works wonders for you. The social listening tools not only keeps you notified of important posts concerning your brand on different platforms but also helps you keep an eye on all your competitors’ online social activities. Depending on the post type and platform, you can directly engage with the customer on their post or message them directly on the respective social platform to get their query solved through one single tool only. Furthermore, the social media analytics tool will give you all the relevant data and metrics within minutes which you would have spent days finding out. Our tool not only helps in building easy social media engagement but also makes all your team members accountable with the help of turnaround reports. The tool is packed with various other powerful features that are sure to make your business stand out in the crowd. Get your 15 days free trial now and see what more this tool can do for your business. 15 days Free Trial - https://konnectinsights.com/signup Follow us on Facebook - http://facebook.com/konnectinsights Follow us on Twitter - http://twitter.com/konnectinsights Instagram - https://www.instagram.com/konnectinsights/
Views: 13398 Konnect Insights
Brandwatch's Interface for Social Media Analytics
Brandwatch's interface is fast, sleek and organised, with collaboration and ease of use at its heart. Take a look at this introduction to get a taste of the Brandwatch user experience. • Brandwatch is powerful social media monitoring, analytics and intelligence tool. Grow your presence, track your influence and understand your audience. Subscribe now for regular webinars, expert interviews and Brandwatch demonstrations. • Get a demo of Brandwatch ➡ http://www.brandwatch.com/demo • Brandwatch Twitter ➡ http://www.twitter.com/brandwatch • Brandwatch Facebook ➡ http://www.facebook.com/brandwatch
Views: 11280 Brandwatch
Powerful Social Media Analytics for Brands: Talkwalker
Discover how quick and easy it is to gain powerful, actionable insights from Talkwalker's new & free social media search tool!
Views: 3701 Talkwalker
How to Combine Listening and Analytics for a Complete Social Media Strategy
In our joint webinar "Social Media Listening and Analytics" with ✪ Mention we showed how Listening and Analytics are made for each other. By having both social media tools working together, analysts build the cornerstone for a social media powerhouse. The reason for that? Listening and Analytics data will complete each other, and give analysts the full picture. quintly is a professional social media analytics platform that enables users to track all their channels and their competitors in one place. https://www.quintly.com/ Mention monitors everything. Alerts for your name, brand, or competitors in real-time! https://mention.com/en/
Views: 2644 quintly
Intutel Social Analytics
Intutel is a market intelligence cloud - a suite of monitoring & analytics tools to help brands/ marketers / market research companies to analyse a brand's overall online presence or to assess an industry. What is up today on PH is our social media analytics product - https://intutel.com/products/social Key features: • audience insights: follower growth, most engaging users, influencers in your fans • post analysis: by day, hour, type of posts, optimal time, • user post analysis: response times, top posts from customers, sentiment analysis • brand strategy: timeline of popular topics • competitive benchmark: compare engagement metrics across competitors Intutel stands out among other tools with 1. timeline of popular topics - helps you dissect competitor content strategy quickly 2. one place to track all social channels - saves 3. highly suitable for multiple accounts: we white label for agencies 4. competitive pricing Intutel Social Analytics is featured on Product Hunt home page. Check us out. Visit https://www.producthunt.com/search?q=intutel
Views: 357 HiveMinds Intutel
Brandwatch: Social Media Monitoring
Brandwatch is one of the world's leading social media monitoring tools. We all know that people are talking about brands online, right now. However, it often seems impossible to cut through the noise to the conversation that matters. Brandwatch is designed to change this. Our comprehensive and powerful platform is focused on finding and organising the social media conversation that matters to you, turning it into truly actionable insights faster than any other tool. (Thanks to Kanoti, the animation studio who brought our storyboard to life.) ------------ Subscribe now for regular webinars, expert interviews and Brandwatch demonstrations. • Get a demo of Brandwatch ➡ http://www.brandwatch.com/demo • Brandwatch Twitter ➡ http://www.twitter.com/brandwatch • Brandwatch Facebook ➡ http://www.facebook.com/brandwatch
Views: 35798 Brandwatch
Amy's Top 5 Social Monitoring Tools :: Magnet Minute
More on the blog: http://magnetmediafilms.com/blog This week on the Magnet Minute, Amy shares some of her favorite tools for monitoring social media activity and staying ahead of the conversation with potential customers and audiences. Hootsuite has been around a long time and is still very noteworthy. It works with multiple social networks, but is ideal for keeping track of search terms on Twitter and for scheduling social activity amidst a longer-term campaign. You can start with this platform for free and upgrade as you need new functionality. Even so, the price point remains on the lower end of the spectrum when you're starting to grow, which is a huge selling point. You can't mention Hootsuite without Tweetdeck, since they're huge competitors in the Twitter-sphere especially in terms of aesthetics and price. It's free and easy to monitor Twitter search activity and you can schedule Twitter social activity, too. It doesn't work with any other social network, but may be a serious option to consider because it's useful and totally free. People don't often think of the value of Google Alerts within this discussion. Just like you might check Google for certain search terms, you can set up alerts to be sent to you as soon as Google has any new result. This can be very useful for monitoring activity that involves your company's name, as well as being useful for keeping an eye on general information within your given industry. Signing up and receiving these Google email alerts is a great way to stay on the pulse. The Buffer App is a favorite based on the technology its team created a few years back. It enables you to schedule social activity in advance, through an editorial system in the settings. When you have content to share, you can just write the copy and throw the information in the "buffer" for it to publish in the next designated time slot. This saves a lot of time for the busy social media manager trying to keep activity flowing on a company's various social accounts. While it's not totally ideal for longterm campaigns, it is a great tool overall and a free one at that! There's an upgrade option when needed, and a recently added Business account that comes with better analytic capabilities. Lastly, there is a great platform called Sprout Social, which at first glance may be seen as a high-level Hootsuite competitor. It has functionality to track search info across multiple sites and is very seamless and easy to use. It also offers contact management and lead generation that makes it worth the price (an increase over the others). Be sure to take advantage of the free trial, and after that, it's $35 per month. Which platform do you use to monitor your social mentions? Share in the comments! For more tips and resources, sign-up for our free newsletter and resource center: http://magnetmediafilms.com/subscribe Find Magnet Media at: http://www.facebook.com/MagnetMediaInc http://www.twitter.com/MagnetMediaInc http://bit.ly/MagnetGPlus Find Amy at: http://youtube.com/savvysexysocial http://www.twitter.com/schmittastic http://www.savvysexysocial.com --- MAGNET MEDIA is a strategic and creative marketing firm and next-generation digital video studio based in New York. For over 13 years, we've shot original video, grown online communities, and reached audiences through digital environments for top brands all over the world. To learn how MAGNET MEDIA can help with your strategic content marketing solutions, contact [email protected] or 646-486-7109. To learn how MAGNET MEDIA can help with your strategic content marketing solutions, contact [email protected] or 646-486-7109.
Views: 20660 Magnet Media, Inc.
Social Media Tips: Using social media analytics to learn about your brand's audience
It's Paul again! This time he shares some helpful points on what you can learn about your audience with social media analytics! Enjoy. Visit www.quintly.com to learn more about social media analytics.
Views: 147 quintly
Avaya Social Media Analytics
Avaya Social Media Analytics is a cloud-based solution that monitors the social media feeds you select, searches for keywords you identify, and tracks conversations that matter to you. It pinpoints positive and negative posts on your products, your company, and your brand and then delivers them directly to your contact center, marketing department, public relations team, and other designated recipients. Learn more about Avaya Social Media Services here: http://www.avaya.com/usa/service/social-media-services Connect with Avaya Facebook: http://goo.gl/SziZnj Twitter: http://goo.gl/wBwXyM Google+: http://goo.gl/vwdkZ7
Views: 2228 Avaya
Learn From My Twitter FAIL - How to Use Social Media and Analytics to Promote Your Content
Every designer, creative professional, entrepreneur and small business person needs to promote their work on social media to be dominant and their industry and attract the best clients. I recently learned a hard lesson on how to use Twitter effectively to promote your content and the best way to use analytics to find out what is working and what’s not. In this video I share how you can learn from my mistakes and use social media the right way to promote your business or creative practice. —————————————————————————————— This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals, small business owners, marketers, consultants and anyone who’s interested in brand strategy, business planning, design, trend, marketing and communications. —————————————————————————————— Philip VanDusen is the founder of Verhaal Brand Design, a brand strategy and design agency in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, brand strategy, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands. —————————————————————————————— VISIT MY WEBSITE: http://www.philipvandusen.com MY NEWSLETTER: BRAND•MUSE http://bit.ly/2e35adD FREE MINI-EBOOK DOWNLOAD: “9 Design Elements Your Brand Absolutely, Positively Needs” http://www.philipvandusen.com/direct-optin FOLLOW ME ON TWITTER: https://twitter.com/philipvandusen SUBSCRIBE TO MY CHANNEL: https://www.youtube.com/channel/UCd2J-PizcFDxWHBBfRkp38Q FOLLOW ME ON PINTEREST: https://www.pinterest.com/philipvandusen/ LIKE ME ON FACEBOOK: https://www.facebook.com/Verhaal-Brand-Design-115957185470571/ GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE: Book on Design Thinking: “Change By Design”, Tim Brown http://amzn.to/2mTFDrz On Creative Inspiration: “Imagine”, Jonah Lehrer http://amzn.to/2mJpQe9 On the Freelance Economy: “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR My fav Design Career book: “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL On inspiration: “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu The 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd MY EQUIPMENT + TOOLS: Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE Rode Mic Boom: http://amzn.to/2nxNFmJ Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3 Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa Screenflow 6.2: video editing software: http://amzn.to/2nxFLK3 LimoStudio Softbox Lights (x2): http://amzn.to/2n2u7KK Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm TubeBuddy: https://www.tubebuddy.com/philipvandusen Adobe Creative Suite (2017 CC) Apple Logic Pro X Native Instruments Komplete Audio 6: USB Audio Interface *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Views: 1329 Philip VanDusen
Analytics - Improve Your Social Media Strategy with Hootsuite
Click here for full course playlist: http://www.youtube.com/playlist?list=PL7x45KHuu46m9QMKyrmC5P9yEgYMAfPK- Hootsuite is quickly emerging as an essential tool for every single business or person with a social media presence. With Hootsuite you can manage multiple social media sites all in one place, schedule posts for optimal reach and track your analytics and performance. This course, taught by social media expert and Hootsuite representative Lolo Siderman, walks you through everything you need to know to get started. For more information and resources, be sure to check out http://www.docstoc.com. There you'll have access to an array of valuable tools to help you start and grow a business. And for additional video courses, check out http://www.docstoc.com/courses.
Views: 5288 docstocTV
ViralNewsChart  - Viral news discovery, media analytics and brand social metrics
Demo: www.viralnewschart.com Facebook: facebook.com/viralnewschart Twitter: twitter.com/viralnewschart Analytics tool which analyzes thousands of news sources and delivers news trends discovery in real time, media engagement analytics & statistics and brand social metrics in one solution. We map & analyze thousands of news sources in real time in pursuit of discovering viral content, reflected in trending news stories. The technology behind our solution uses intel form user engagement on social networks. In this way we discover content with most user engagement in real time. This data can predict further news trends and we discover trending topics before they become big mainstream news, even days before the news is adopted by the mainstream media. We use this data for several sub-services which do not analyze only news, but also analyze media & brands landscape from a new perspective. Delivering great intel to media & content specialists, marketing analytics and stock market experts.
Views: 200 Jan Macarol
Digital Analytics KPI | Digital Marketing Tutorial For Beginners | Simplilearn
In digital analytics, KPIs represent how the digital strategy is integrating with the company-wide strategy. First, there must be consensus about the strategic choice of KPIs; everyone should agree on what the KPIs represent, and which interpretations can be attributed to their variations. A KPI (or rather a group of KPIs, as they usually are used in groups) is a kind of language, a generalised way of communicating about the effectiveness of digital projects, and their propensity for success. #DigitalMarketing #SimplilearnDigitalMarketing #DigitalMarketingCourse #DigitalMarketingCertification #DigitalMarketingCertifiedAssociate #DigitalAnalytics Subscribe to Simplilearn channel for more Social Media Marketing Tutorials - https://www.youtube.com/user/Simplilearn?sub_confirmation=1 For More Digital Marketing Tutorial videos, check our Digital Marketing tutorial for beginners playlist: https://www.youtube.com/watch?v=xA_yMYN19ug&list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI Digital Marketing Articles: https://www.simplilearn.com/resources/digital-marketing?utm_campaign=Analytics-KPI-DnXr8Yf8M_k&utm_medium=Tutorials&utm_source=youtube To Gain in-depth knowledge of Digital Analytics and other Digital Marketing concepts, check out Advanced Web Analytics Course: https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training?utm_campaign=Analytics-KPI-DnXr8Yf8M_k&utm_medium=Tutorials&utm_source=youtube - - - - - - - - - - - - - - What are the Digital Marketing Certitied Associate Course objectives? Whether you’re looking for a new career in digital marketing or just wish to add digital to your existing skillset, the DMCA course will prepare you to become a complete digital marketer and make you industry ready on day one. You will acquire the right skills through extensive hands-on practice on a wide range of simulations and projects that will enable you to launch and execute your own digital marketing campaigns. The Digital Marketing course will prepare you for the most sought-after certification exams such as OMCA (OMCP), Facebook Marketing, YouTube Marketing, Google AdWords, Google Analytics, and Twitter Marketing. This course will enable you to: 1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy 2. Master digital marketing execution tools: Google Analytics, Google AdWords, Facebook Marketing, Twitter Advertising, and YouTube Marketing 3. Gain real-life experience by completing projects using Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing 4. Become an expert in Twitter advertising—we developed the Twitter advertising module in this course in partnership with Twitter 5. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing certifications What are the projects and tools included in this Digital Marketing course? Digital marketing training is incomplete without practical learning. In this course, you will work on four live projects of 10 hours each that will provide you hands-on digital marketing experience. The projects will put you in charge of a website, and you’ll use various digital marketing tools to execute your digital marketing strategy. Project 1: Google Analytics & SEO: You will set up your business website, ensure proper SEO, and enable Google Analytics to analyze its performance. Project 2: Google AdWords: You will design a Google AdWords campaign to increase relevant paid search traffic to your website. Project 3: Facebook Marketing: You will run a Facebook marketing campaign for your website and maintain the Facebook page to ensure brand visibility and engagement. Project 4: YouTube and Video Marketing: You will run a YouTube marketing campaign for your website and maintain your YouTube channel. - - - - - - - - - - - - - - For more updates on courses and tips follow us on: - Facebook : https://www.facebook.com/Simplilearn - Twitter: https://twitter.com/simplilearn - LinkedIn: https://www.linkedin.com/company/simplilearn/ - Website: https://www.simplilearn.com Get the android app: http://bit.ly/1WlVo4u Get the iOS app: http://apple.co/1HIO5J0
Views: 2820 Simplilearn
Socialbakers Analytics - Effective Social Media Analytics and Monitoring!
Complete each of your social media analytics tasks with our easy to use platform. Learn more at http://analytics.socialbakers.com. Best in social media analytics and social media monitoring.
Views: 7503 Socialbakers
Social Media Analytics: Applications - A Lecture By Jure Leskovec (#3)
My website: http://smediahub.com/ Social Media Analytics: Applications In this lecture Jure Leskovec talks about applications of social media. In the reputation management part he talks about consumer brand analytics, marketing communications and product reviews. Cansumer brand analytics is basically what other people say about a specific brand. They also help to determine whether marketing campaigns are effective. Social media also automatically mine for product reviews by searching for information on product features, new requests, ... Citizen response is useful to see if the public supports a bill that is going through Congress and also which parts of it they like and which the do not. This can similarly be used for political campaigns and law enforcement, for example: a gang member boasts on a social network and planning protests through twitter. With social media we also see a trend of citizen journalism which provides information which is more useful than that from newsagencies. A problem with citizen journalism is that you have to wade through many low-quality posts before you find useful information. Social media can very succesfully be used for marketing since it delivers very personalized recommendations. Polls also show that posters on online forums are brand advocates. With social media we are also able to identify social networks such as groups and their members. But we are also able to identify topics and sentiment.
Views: 79 Thomas Joslyn
Marketing, Branding, Analytics - Ricardo Arias-Nath, SVP & Chief Marketing Officer, PepsiCo
In this interview, Ricardo Arias-Nath discusses the changing roles of CMOs; the influence of digital and social on branding; how marketing is used in B2B distribution channels; marketing analytics; career transitioning from sales to marketing; developing brands with a defined purpose; the future of marketing with respect to predictive artificial intelligence and share of algorithm; and the potential for CMOs to transition to CEO. -------------------------------- Ricardo Arias-Nath has over 20 years of consumer and corporate strategy, marketing, business development, and merger & acquisition experience with a deep understanding of fast-moving consumer goods (FMCG,) Media and Entertainment, and Technology Industries in both domestic and international markets. At the time of this interview, he is serving as SVP and Chief Marketing Officer for PepsiCo Beverages Latin America, leading the business growth agenda, consumer and brand strategy, innovation, consumer engagement, and partnership development. Prior to joining PepsiCo, he worked as Managing Consultant for Zyman Group and Prophet Brand Strategy, managing a wide range of engagements for clients domestically and internationally in consumer and durable goods, telecommunications, and financial services industries. From 2000 to 2006, co-founded and served as Chief Executive Officer for Tokenzone in New York, taking the company from inception into a profitable and award-winning online marketing, research, and consulting services firm for media and consumer product companies worldwide such as Disney, MTV Networks, Warner Bros. and FIFA. Ricardo started at Procter & Gamble Latin America Division in a diverse range of finance, marketing, and general management roles, including P&L management, financial planning, M&A, brand management, and innovation.
Views: 21121 Anthony Miyazaki
Socialbakers Analytics Helps Connect TUI’s Brands and Travelers
See how TUI - a leading global leisure travel brand - uses Socialbakers Analytics to manage the social conversation across 220 travel brands in more than 180 countries. TUI has made social marketing - and social care - an integral part of its business strategy. Watch TUI’s Amy Brix, European E-commerce Executive, Amory Kelie, Head of Social Media, and Daniel Robb, Online Marketing Director, discuss how TUI connects with fans and plans to use social to keep pace with customer demands in the future. Read the full case study, and other portraits of Socialbakers clients, here: http://analytics.socialbakers.com/customer-success
Views: 19161 Socialbakers
Social Monitor, Social media monitoring & analytics for iGaming #iGamingBuzz
Social Monitor is the iGaming industry's first and most comprehensive social media monitoring and analytics report. Social Monitor analyses +45 sports books in English language across more than 500 million sources such as Twitter, Facebook, Instagram, Youtube, Blogs, Forums, Affiliate sites and news. With the rise of social media your players' voice is louder than ever before and today's marketing is not solely in the hands of your marketing department, but increasingly influenced by your players', partners' and affiliates' online voice. Players are turning to social media, online reviews and forums to find the best brand to play with. Smart iGaming brands will use this to their advantage by listening to what players are talking about, where they are talking and about who. But how do you dig through the hundreds of thousands of online mentions? Big Data is both expensive and time consuming for brands to analyse, that's why we've created Social Monitor; the industry's first and most comprehensive report analysing and visualising the online buzz in iGaming. Social Monitor is based on data from world-class social media monitoring technologies analysing more than 500 million online sources including twitter, facebook, blogs, forums, affiliate sites and news sites. With Social Monitor subscribers can learn about: Share-of-Voice between iGaming brands, Brand Buzz Insights, Page Type distribution, Mention Sources, Brand Authors & Influencers, Published vs. Earned Mentions, Sports Categories, Twitter Demographics and much more... Take your marketing and business intelligence to the next level and subscribe to Social Monitor now! Visit www.Try.iGamingBusiness.com/Social-Monitor to find out more.
Views: 968 iGaming Business
Social Analytics | Influencer Research + Monitoring Trailer
Influencer research and campaign or brand monitoring has never been so deep. Add your discovered influencer and favorites to your own Influencer Network. Discover them by our smart Influencer Research! You can watch for countries, follower, cities and also categories. Print your reports for agency pitches or your next team meeting to introduce the best influencer! The Social Analytics monitoring allows you to watch Influencers Profiles long-term. In addition, you have the greatest Hashtag Analyser that exists to watch your brand, campaign or to see how successful your influencers are. Save time and money by using this wonderful software for your influencer researches. Do you like to learn more about Social Analytics for Instagram®? Learn more about Social Analytics and save your 7 days trial free on https://socialanalytics.one
Views: 53 Social Media One
Master YouTube Analytics to Grow Your Channel | SOCIAL MEDIA MARKETING WORLD 2018
SOCIAL MEDIA MARKETING WORLD 2018: Master YouTube Analytics to Grow Your Channel. At my session at Social Media Marketing World, I spoke on YouTube Analytics If and how you can use the data in YouTube Analytics to Grow Your YouTube Channel. If You want to grow a YouTube channel, then understanding how your YouTube Analytics Work is essential to your success. Being able to make data-driven decisions and understand your audience is the secret to growing a youtube channel and having a loyal audience. BUY A VIRTUAL TICKE TO OTHER SESSIONS FROM SOCIAL MEDIA MAKRETING WORLD https://www.socialmediaexaminer.com/smmworld/virtual/ GET THE YOUTUBE STARTER KIT W/ OVER 100 DOWNLOADS https://www.awesomecreatoracademy.com/store/dPpRoH8h USE DISCOUNT CODE: YOUTUBESMART GET THE FORMULA FOR AWESOME VIDEOS AND LEARN TO MAKE GREAT VIDEOS https://www.awesomecreatoracademy.com/store/momnBKqd USE DISCOUNT CODE: FAVE50 FOR 50% OFF PREORDER The YouTube Analytics Crash Course for 50% OFF https://www.awesomecreatoracademy.com/store/G3ByWYen GET MORNINGFAME https://morningfa.me/invite/awesome GET TUBEBUDDY http://tubebuddy.com/awesome DISCOUNT CODE: robertosbuddy YOUTUBE CHANNEL REVIEWS: 1-On-1 COACHING! If you feel you would benefit from 1-on-1 help with your YouTube channel I offer affordable 30-minute coaching sessions. Getting advice from a YouTube Certified Instructor can help you with understanding opportunities for your channel you're overlooking. https://www.awesomecreatoracademy.com/store/ry4LJeLX GET A WEBSITE WITH BLUE HOST AND GET A HUGE DISCOUNT! http://robertoblake.com/bluehost HOW TO GROW A YOUTUBE CHANNEL: Resource Articles https://www.tubefilter.com/2016/06/23/reverse-engineering-youtube-algorithm/ https://www.awesomecreatoracademy.com/blog/how-to-grow-on-youtube-2018-8-tips https://www.tubefilter.com/2017/06/22/youtube-algorithm-research-cracking-the-code/ https://www.awesomecreatoracademy.com/blog/why-you-need-to-monetize-your-personal-brand
Views: 4514 Roberto Blake
Getting Analytics of any brand from Inclick Track
Inclick Track helps you understand what your competitors are doing across various Social Media Networks like Facebook, Instagram, Twitter, and Youtube. Here's how to view analytics of any Social Media Brands on Inclick Track
Views: 1 Inclick Track
Brand Exposure Analytics and Logo Detection by InData Labs - Computer Vision Solutions
Learn how our brand detection model can help you analyze your brand's visibility on the screen and monitor its presence on social media. Our proprietary Computer Vision technology can scan images and videos across multiple platforms, allowing our clients to ease their marketing routine. Find out how we can help at www.indatalabs.com
Views: 160 InData Labs
Social Media Analytics Gives OMD Key Insights for Clients
See how OMD uses social analytics to track their clients product launches, monitor social crisis, and understand how people are talking about brands on social.
Views: 254 NetBase
Introducing Next-Generation Artificial Intelligence for Image Analytics
Over 3 billion photos are uploaded and shared on the internet every day. Visual content is 40x more likely to be shared on social media than text. What are your customers sharing on social media? And what are they tagging your brand in? And what impact do these visual conversations drive for your brand? You need comprehensive visual analytics to understand what’s really happening on social media. Join us to learn about NetBase’s next-generation artificial intelligence for image analysis capabilities. We’ll explain how it analyzes visual posts to identify brand logos and keywords to give the most comprehensive view of a brand’s performance. The platform also accurately classifies images by facial emotions, common scenery, and everyday objects to provide the greatest depth of insight. - More accurately track share of voice and protect your brands reputation by including the analysis of visual brand mentions and understanding their context - Discover creative inspiration and improve campaign performance through learning what is driving visual engagement and inspiring your customers - Understand more accurately when, where and how your customers are using your products and services
Views: 138 NetBase
SAS® Social Media Analytics: Introduction & Overview
Take a brief tour of SAS Social Media Analytics and see a few of the features and reporting found in the solution. To learn more about SAS Social Media Analytics, visit http://www.sas.com/software/customer-intelligence/social-media-analytics/
Views: 6991 SAS Software
Social Media Analytics for B2B: DSM and Digimind
Thijs Bouwens, Social Media & Media Relations Officer at DSM, recently shared his insights with us about how his team is utilizing Digimind Social. DSM is a leading company in health, nutrition and materials; and social media strategy is an essential part of building their brand awareness. They use social media monitoring to track their own activities as well as to listen, engage and analyze relevant conversations involving their business and industry. Digimind is an experienced company with unrivalled technology, delivering data insights and analysis to the best companies in the world. We analyze and aggregate Social Media Data in order to allow our customers to act and win at the age of customer experience. Follow us on social media to discover insightful content, updates and more! Facebook: http://hubs.ly/H07sVDp0 Twitter: http://hubs.ly/H07sVDH0 Linkedin: http://hubs.ly/H07sVDT0 Instagram: http://hubs.ly/H07sVF30
Views: 708 Digimind
Managing Social Media and Marketing Analytics for Competitive Advantage (Live Session)
This is a recording of the live Fuqua Faculty Conversation: Managing Social Media and Marketing Analytics for Competitive Advantage with Professor Christine Moorman. The field of marketing is being transformed by the introduction of social media and marketing analytics. Both social media, as a new strategy for acquiring and engaging with customers, and marketing analytics, a big data approach to understanding customers and driving marketing action, represent innovations that must be understood and adopted within organizations. Professor Moorman’s talk will use data from The CMO Survey to shed light on the key challenges companies face in managing these activities effectively and efficiently even as they learn about these new ways of approaching marketing. Longitudinal data from 2008 to the present from marketing leaders across an array of industries will be used to offer useful benchmarks to companies and to offer insights into best practices for managing these activities for competitive advantage. In particular, the talk will examine investment levels, how social media is integrated with marketing strategy, how social media is being measured, the use of marketing analytics, and when marketing analytics pay off in companies.
Brands' Influencer Performance Analytics
PARKLU's brands' influencer performance analytics tracks a wide range of data from our 18k+ Chinese influencers across 11 social media platforms. With PARKLU analytics you can explore your brand's performance or your competitor's performance. This powerful set of tools can be used to benchmark, identify or track trends, and discover new influencers for future collaborations. In this tutorial, we teach you how to use PARKLU analytics and provide best practices to get the most out of the tool. Register now to start tracking your brands' performance - http://app.parklu.com/register
Views: 30 PARKLU
Social Media Monitoring: Listen
Radian6 Dashboard allows you to listen in to all the conversations surrounding your brand on the social web. We search the web in near realtime to find mentions of keywords, topics, and brands, and then let you know what's being said and who is talking. Book a free demo at http://www.radian6.com
Views: 2751 radian6
Minely - Social Analytics Demo
For this demonstration, we will be seeing real time sentiment analysis on car brands from streaming data gathered from Twitter. Minely offers the power to connect to multiple data sources, in our case we will use a Twitter connection and a MongoDB connection to save the tweets. We can also upload a CSV file to Minely’s data warehouse, we will use car_brands.csv for this demonstration so we can blend the car brands in the CSV file with the text in the tweet Minely allows you to blend real time with batch data easily. With Minely’s extendable platform, we can add different plugins, here we are using Minely’s text analysis plugins for sentiment analysis and key phrase extraction Workflows are used to allow background execution, schedule execution and output data to different sources. Here we are processing our data retrieved from twitter to match the brands found in the CSV file, we are also preparing our data to be stored as a MongoDB collection. During the data preparation process streaming data is enriched using the sentiment and key phrases extracted from the tweets Now we can see the result in a dashboard. Using Minely’s visual flow designer, a dashboard has been created to output the results of the sentiment and key phrase extraction. This is created by querying data stored in MongoDB using the streaming workflow which is running the background. Here the result shows the number of car brand mentions, the sentiment of the tweets for each car brand found in the CSV file, a general overview of the sentiments for all the car brands, the top 5 languages used in these tweets, the top key phrases in the tweets and a series chart showing the different mentions by time. We can also click on Load Mentions to view the raw data. Minely gives you the ability to interact with your data. We can drill down to a specific time period and we can also drill down to a particular car brand. This video showed you some of the features of Minely’s social media analytical suite. For a more in depth presentation of Minely, contact us on [email protected] (or leave a comment below)
Views: 230 Minely Limited
How Fifth Influence Handles Social Crisis through Strategic Social Intelligence & Brand Sentiment
George Potts (Co-Founder and President, Fifth Influence) has consistently chosen NetBase as the team's foundational social media analytics tool for its accuracy, user interface, and depth of platform coverage. Fifth Influence uses many of NetBase's features for areas including crisis management and social listening, but recently finds the most value in brand marketing research - Uncovering market trends and comparing conversations across brands and organizations. When a restaurant client of theirs was experiencing backlash from advocacy groups, NetBase empowered Fifth Influence to understand the true nature of the conversation online, which lead to more informed business decisions and actions. Once changes were made, the team could measure impact with detailed sentiment analysis reports. For more information about the NetBase Platform, visit https://www.netbase.com Request a Free Demo: http://pages.netbase.com/book-demo
Views: 22 NetBase
Making Brand Tracking Actionable Using Behavioral Analytics to Understand Brand Perceptions and Driv
Customer-Centric Growth, OSG, Score Card, Lead Indicator, Brand Awareness, ASEMAP, Trade-off Exercise, Choice Drivers, Brand Performance, Customer Satisfaction, NPS, Customer Experience, CAVII, Social Media Platform, Dashboard Tracker, Insights, Market Signals, How and the Why of Brand Performance
Explic8 : Germin8 Social Media Analytics platform video
Germin8 is a social media monitoring, analytics and engagement product that collects and analyses conversations in real time from top social media sites, blogs, forums, communities, complaint sites, review sites, websites, news sites etc. and converts them into industry-specific actionable insights .
Views: 2341 Germin8
Social Info is an brand new tool to help you grow on social media with tools currently for Instagram and Youtube. In this video I show you some of the features including the Hashtag Research tool, the Viral Finder and Media Downloader. SIGN UP FOR FREE: https://aleclifestyle.com/socialinfo/ Thanks for watching! I really appreciate it! --------------------------------------------------------------------------------------------- SOCIAL MEDIA: › Instagram: http://www.instagram.com/aleclifestyle › Twitter: https://twitter.com/aleclifestyle › Facebook: https://www.facebook.com/AlecLifestyleMedia Hit me up on any of the above, I’m most likely to reply on Instagram! --------------------------------------------------------------------------------------------- SUBSCRIBE: https://aleclifestyle.com/youtube --------------------------------------------------------------------------------------------- HASHTAG RESEARCH TUTORIAL: https://youtu.be/Qd8F6_cQsg4 --------------------------------------------------------------------------------------------- SOCIAL INFO: https://aleclifestyle.com/socialinfo/ --------------------------------------------------------------------------------------------- If you are reading this, comment on this video, follow me on Instagram and then send me a DM starting with "audit" and I'll personally review your account. --------------------------------------------------------------------------------------------- This description contains affiliate links which help support this channel. This means that I make a little revenue of purchases made through the links in this description. Thank you! --------------------------------------------------------------------------------------------- Thank you for all the support!
Views: 1181 Alec Wilcock
Socialbakers Analytics - Effective Social Media Analytics and Monitoring!
Complete each of your social media analytics tasks with our easy to use platform.
Views: 173 WhySatisfy
13 Proven Social Media Marketing Tips for Small Businesses & Entrepreneurs
Social media marketing is a HUGE opportunity for small businesses and entrepreneurs to connect with customers, grow brand awareness, and drive sales. But it also can be a massive challenge for business owners that multiple hats throughout the day. A lack of time and resources to dedicate to social media marketing is a major challenge! Fortunately, we've had the awesome opportunity to speak with hundreds of marketers, business owners, and entrepreneurs who have faced these same social media challenges. That's why we're super excited to share our top 13 (proven) social media marketing strategies that you can try today to help drive real business results. --- We had a ton of fun making this episode and so we hope you enjoyed it as well! Like, Comment & Subscribe to get more updates like this on social media and marketing in the future! Looking for an awesome tool to manage your social media? Buffer is a powerful and intuitive social media platform complete with scheduling, analytics, and monitoring. Give Buffer a try today and see the difference: https://buffer.com/pricing Check Us Out On Social: Instagram - https://instagram.com/buffer Twitter - https://twitter.com/buffer Facebook - https://www.facebook.com/bufferapp LinkedIn - https://www.linkedin.com/company/bufferapp Pinterest - https://www.pinterest.com/bufferapp/ Snapchat - @buffersnaps Camera: iPhone 6S Lens: Moment Wide Lens (https://www.shopmoment.com/) Mic: IMDEN Lavalier Microphone Edited: iMovie / After Effects Stabilization: AmazonBasics 50-Inch Tripod
Views: 86874 Buffer