Sean Gardner, author and Forbes #1 social media power influencer, discusses how Artificial Intelligence is growing in its use in various aspects of business, and particularly in marketing. Presentation from the Digital Branding Analytics Miami (#DBAmiami) conference held May 11, 2019 at the Hilton Miami Blue Lagoon. Sponsored by the FIU Master of Science in Marketing (MSM) program (http://msm.fiu.edu & http://msmonline.fiu.edu).
Views: 13 Anthony Miyazaki
Analytics motion graphics video showcasing 50+ Global Client, 50+ Digital Analytics Experts, 8+ years digital Analytics and expertise over 15+ Industries. They Provide Omni channel Analytics and Social Media Monitoring. They work on Industry recognized tools and dashboards. Like, Share and Subscribe for more such videos.
Views: 994 Vikrarts
Brand Аnalytics. Что это и зачем? Как по-новому взглянуть на репутацию в социальных сетях? Как тренды помогают конвертировать трафик из групп? Как найти горячего клиента за 5 руб.? Что нового в репутационном маркетинге? Зачем нужен Бренд-Аналитикс Экспресс - http://br-analytics.ru/express/ ?
Views: 1882 CPANETTV. Арбитраж трафика.
In this interview, Ricardo Arias-Nath discusses the changing roles of CMOs; the influence of digital and social on branding; how marketing is used in B2B distribution channels; marketing analytics; career transitioning from sales to marketing; developing brands with a defined purpose; the future of marketing with respect to predictive artificial intelligence and share of algorithm; and the potential for CMOs to transition to CEO. -------------------------------- Ricardo Arias-Nath has over 20 years of consumer and corporate strategy, marketing, business development, and merger & acquisition experience with a deep understanding of fast-moving consumer goods (FMCG,) Media and Entertainment, and Technology Industries in both domestic and international markets. At the time of this interview, he is serving as SVP and Chief Marketing Officer for PepsiCo Beverages Latin America, leading the business growth agenda, consumer and brand strategy, innovation, consumer engagement, and partnership development. Prior to joining PepsiCo, he worked as Managing Consultant for Zyman Group and Prophet Brand Strategy, managing a wide range of engagements for clients domestically and internationally in consumer and durable goods, telecommunications, and financial services industries. From 2000 to 2006, co-founded and served as Chief Executive Officer for Tokenzone in New York, taking the company from inception into a profitable and award-winning online marketing, research, and consulting services firm for media and consumer product companies worldwide such as Disney, MTV Networks, Warner Bros. and FIFA. Ricardo started at Procter & Gamble Latin America Division in a diverse range of finance, marketing, and general management roles, including P&L management, financial planning, M&A, brand management, and innovation.
Views: 22151 Anthony Miyazaki
Discover how quick and easy it is to gain powerful, actionable insights from Talkwalker's new & free social media search tool!
Views: 3883 Talkwalker
Learn how our brand detection model can help you analyze your brand's visibility on the screen and monitor its presence on social media. Our proprietary Computer Vision technology can scan images and videos across multiple platforms, allowing our clients to ease their marketing routine. Find out how we can help at www.indatalabs.com
Views: 196 InData Labs
The Wersel Brand Analytics is designed to connect the brand owner / complainant to the service provider and to the law enforcement agency concerned to ensure a smooth and consistent take down process. Apart from its primary purpose as a tracking system it also doubles as an investigative tool that helps to collate data on the counterfeiters such as social media postings, online social activity and other digital footprints that can be developed into intelligence material to identify the actual entity behind the operation. For more Information: https://wersel.io/brandanalytics/ Official website: https://wersel.io/ Follow us: https://www.facebook.com/WerselLogisticsSoftware/ https://www.linkedin.com/company/wersellogisticssoftware https://twitter.com/WerselLMS
Views: 14 sumithra T
Demo: www.viralnewschart.com Facebook: facebook.com/viralnewschart Twitter: twitter.com/viralnewschart Analytics tool which analyzes thousands of news sources and delivers news trends discovery in real time, media engagement analytics & statistics and brand social metrics in one solution. We map & analyze thousands of news sources in real time in pursuit of discovering viral content, reflected in trending news stories. The technology behind our solution uses intel form user engagement on social networks. In this way we discover content with most user engagement in real time. This data can predict further news trends and we discover trending topics before they become big mainstream news, even days before the news is adopted by the mainstream media. We use this data for several sub-services which do not analyze only news, but also analyze media & brands landscape from a new perspective. Delivering great intel to media & content specialists, marketing analytics and stock market experts.
Views: 207 Jan Macarol
Customer-Centric Growth, OSG, Score Card, Lead Indicator, Brand Awareness, ASEMAP, Trade-off Exercise, Choice Drivers, Brand Performance, Customer Satisfaction, NPS, Customer Experience, CAVII, Social Media Platform, Dashboard Tracker, Insights, Market Signals, How and the Why of Brand Performance
Views: 321 Optimal Strategix Group
If understanding consumer sentiment is important to your business success, you need the tools to win. Hear why industry leaders and social media strategists from leading brands and agencies including GoDaddy, Taco Bell, Chili’s, Visa, and more choose NetBase social media analytics to inform their most strategic initiatives. For more information about the NetBase Platform, visit https://www.netbase.com Request a Free Demo: https://pages.netbase.com/book-demo
Views: 565 NetBase
It's Paul again! This time he shares some helpful points on what you can learn about your audience with social media analytics! Enjoy. Visit www.quintly.com to learn more about social media analytics.
Views: 158 quintly
iSocioMetrics is an enterprise level social media analytics system that brings together hundreds of metrics from multiple data sources, allowing in-depth analysis of social media marketing performance and ROI.
Views: 36 iSociometrics
My website: http://smediahub.com/ Social Media Analytics: Applications In this lecture Jure Leskovec talks about applications of social media. In the reputation management part he talks about consumer brand analytics, marketing communications and product reviews. Cansumer brand analytics is basically what other people say about a specific brand. They also help to determine whether marketing campaigns are effective. Social media also automatically mine for product reviews by searching for information on product features, new requests, ... Citizen response is useful to see if the public supports a bill that is going through Congress and also which parts of it they like and which the do not. This can similarly be used for political campaigns and law enforcement, for example: a gang member boasts on a social network and planning protests through twitter. With social media we also see a trend of citizen journalism which provides information which is more useful than that from newsagencies. A problem with citizen journalism is that you have to wade through many low-quality posts before you find useful information. Social media can very succesfully be used for marketing since it delivers very personalized recommendations. Polls also show that posters on online forums are brand advocates. With social media we are also able to identify social networks such as groups and their members. But we are also able to identify topics and sentiment.
Views: 82 Thomas Joslyn
Brandwatch's interface is fast, sleek and organised, with collaboration and ease of use at its heart. Take a look at this introduction to get a taste of the Brandwatch user experience. • Brandwatch is powerful social media monitoring, analytics and intelligence tool. Grow your presence, track your influence and understand your audience. Subscribe now for regular webinars, expert interviews and Brandwatch demonstrations. • Get a demo of Brandwatch ➡ http://www.brandwatch.com/demo • Brandwatch Twitter ➡ http://www.twitter.com/brandwatch • Brandwatch Facebook ➡ http://www.facebook.com/brandwatch
Views: 11469 Brandwatch
Do not miss any conversation about your brand, competition or industry that is happening anywhere on the Internet. With Konnect Insights (https://konnectinsights.com/tools/social-media-listening-tool) you get all social listening and analytics related solutions power packed into one tool. With innumerable people using different social media platforms, it becomes really difficult to keep a check on who said what about your brand and on what platform? Our smart social media monitoring tool is built on big data technology and we have in-house search engines that crawls millions of online sources to make sure you never miss out any single important conversation. Today’s business demands have changed and everyone wants to focus more on building healthy and meaningful customer relationships. Our 4 in 1 social media tool helps your business overcome all the brand reputation, CRM, competition and publishing problems. You can book a demo now to check how our comprehensive social tool works wonders for you. The social listening tools not only keeps you notified of important posts concerning your brand on different platforms but also helps you keep an eye on all your competitors’ online social activities. Depending on the post type and platform, you can directly engage with the customer on their post or message them directly on the respective social platform to get their query solved through one single tool only. Furthermore, the social media analytics tool will give you all the relevant data and metrics within minutes which you would have spent days finding out. Our tool not only helps in building easy social media engagement but also makes all your team members accountable with the help of turnaround reports. The tool is packed with various other powerful features that are sure to make your business stand out in the crowd. Get your 15 days free trial now and see what more this tool can do for your business. 15 days Free Trial - https://konnectinsights.com/signup Follow us on Facebook - http://facebook.com/konnectinsights Follow us on Twitter - http://twitter.com/konnectinsights Instagram - https://www.instagram.com/konnectinsights/
Views: 13859 Konnect Insights
Easy to use and incredibly powerful social media monitoring and social analytics: 1. Quick and intuitive set-up 2. Powerful analytics and reporting tool 3. Best local and global source coverage 4. Preferred agency tool Request a demo today on www.talkwalker.com
Views: 7152 Talkwalker
PARKLU's brands' influencer performance analytics tracks a wide range of data from our 18k+ Chinese influencers across 11 social media platforms. With PARKLU analytics you can explore your brand's performance or your competitor's performance. This powerful set of tools can be used to benchmark, identify or track trends, and discover new influencers for future collaborations. In this tutorial, we teach you how to use PARKLU analytics and provide best practices to get the most out of the tool. Register now to start tracking your brands' performance - http://app.parklu.com/register
Views: 51 PARKLU
Intutel is a market intelligence cloud - a suite of monitoring & analytics tools to help brands/ marketers / market research companies to analyse a brand's overall online presence or to assess an industry. What is up today on PH is our social media analytics product - https://intutel.com/products/social Key features: • audience insights: follower growth, most engaging users, influencers in your fans • post analysis: by day, hour, type of posts, optimal time, • user post analysis: response times, top posts from customers, sentiment analysis • brand strategy: timeline of popular topics • competitive benchmark: compare engagement metrics across competitors Intutel stands out among other tools with 1. timeline of popular topics - helps you dissect competitor content strategy quickly 2. one place to track all social channels - saves 3. highly suitable for multiple accounts: we white label for agencies 4. competitive pricing Intutel Social Analytics is featured on Product Hunt home page. Check us out. Visit https://www.producthunt.com/search?q=intutel
Views: 361 HiveMinds Intutel
AI for Marketing & Growth #1 - Predictive Analytics in Marketing Download our list of the world's best AI Newsletters 👉https://hubs.ly/H0dL7N60 Welcome to our brand new AI for Marketing & Growth series in which we’ll get you up to speed on Predictive Analytics in Marketing! This series you-must-watch-this-every-two-weeks sort of series or you’re gonna get left behind.. Predictive analytics in marketing is a form of data mining that uses machine learning and statistical modeling to predict the future. Based on historical data. Applications in action are all around us already. For example, If your bank notifies you of suspicious activity on your bank card, it is likely that a statistical model was used to predict your future behavior based on your past transactions. Serious deviations from this pattern are flagged as suspicious. And that’s when you get the notification. So why should marketers care? Marketers can use it to help optimise conversions for their funnels by forecasting the best way to move leads down the different stages, turning them into qualified prospects and eventually converting them into paying customers. Now, if you can predict your customers’ behavior along the funnel, you can also think of messages to best influence that behavior and reach your customer’s highest potential value. This is super-intelligence for marketers! Imagine if you could not only determine whether a lead is a good fit for your product but also which are most promising. This’ll allow you to focus your team’s efforts on leads with the highest ROI. Which will also imply a shift in mindset. Going from quantity metrics, or how many leads you can attract, to quality metrics, or how many good leads you can engage. You can now easily predict your OMTM or KPIs in real-time and finally push vanity metrics aside. For example, based on my location, age, past purchases, and gender, how likely are you to buy eggs I if you just added milk to your basket? A supermarket can use this information to automatically recommend products to you A financial services provider can use thousands of data points created by your online behaviour to decide which credit card to offer you, and when. A fashion retailer can use your data to decide which shoes to recommend as your next purchase, based on the jacket you just bought. Sure, businesses can improve their conversion rates, but the implications are much bigger than that. Predictive analytics allows companies to set pricing strategies based on consumer expectations and competitor benchmarks. Retailers can predict demand, and therefore make sure they have the right level of stock for each of their products. The evidence of this revolution is already around us. Every time we type a search query into Google, Facebook or Amazon we’re feeding data into the machine. The machine thrives on data, growing ever more intelligent. To leverage the potential of artificial intelligence and predictive analytics, there are four elements that organizations need to put into place. 1. The right questions 2. The right data 3. The right technology 4. The right people Ok.. let’s look at some use cases of businesses that are already leveraging predictive analytics. Other topics discussed: Ai analytics case study artificial intelligence big data deep learning demand forecasting forecasting sales machine learning predictive analytics in marketing data mining statistical modelling predict the future historical data AI Marketing machine learning marketing machine learning in marketing artificial intelligence in marketing artificial intelligence AI Machine learning ------------------------------------------------------- Amsterdam bound? Want to make AI your secret weapon? Join our A.I. for Marketing and growth Course! A 2-day course in Amsterdam. No previous skills or coding required! https://hubs.ly/H0dkN4W0 OR Check out our 2-day intensive, no-bullshit, skills and knowledge Growth Hacking Crash Course: https://hubs.ly/H0dkN4W0 OR our 6-Week Growth Hacking Evening Course: https://hubs.ly/H0dkN4W0 OR Our In-House Training Programs: https://hubs.ly/H0dkN4W0 OR The world’s only Growth & A.I. Traineeship https://hubs.ly/H0dkN4W0 Make sure to check out our website to learn more about us and for more goodies: https://hubs.ly/H0dkN4W0 London Bound? Join our 2-day intensive, no-bullshit, skills and knowledge Growth Marketing Course: https://hubs.ly/H0dkN4W0 ALSO! Connect with Growth Tribe on social media and stay tuned for nuggets of wisdom, updates and more: Facebook: https://www.facebook.com/GrowthTribeIO/ LinkedIn: https://www.linkedin.com/company/growth-tribe Twitter: https://twitter.com/GrowthTribe/ Instagram: https://www.instagram.com/growthtribe/ Snapchat: growthtribe Video URL: https://youtu.be/uk82DHcU7z8
Views: 20819 Growth Tribe
According to a recent survey 44% of marketers felt unable to show the impact of their social efforts. Need help? Tweet us @hootsuite_help The best way to show the full impact of your social activities, including quantitative and qualitative data, is to use Social Media Analytics Tools. Hootsuite has you covered with three tools that work together to provide a complete picture of your social media contributions at every stage of the marketing funnel: Hootsuite Analytics, which measures your overall performance, Impact, for deep analysis of social posts, and Insights for deep social listening. For more FREE training on the features and functionality of the Hootsuite dashboard, visit Hootsuite Academy today: https://hootsuite.com/education Find the Hootsuite Plan that’s right for you: https://hootsuite.com/plans SUBSCRIBE to the Hootsuite YouTube channel: https://www.youtube.com/user/hootsuit... Hootsuite Playlists: https://www.youtube.com/user/hootsuit... Follow @Hootsuite: Hootsuite Blog: https://blog.hootsuite.com/ Hootsuite Twitter: https://twitter.com/hootsuite Hootsuite Facebook: https://www.facebook.com/hootsuite Hootsuite Instagram: https://www.instagram.com/hootsuite/ Hootsuite Shop: http://shop.hootsuite.com/ Hootsuite is the world's leading social media management platform with over 15 million users including 800+ of the world's Fortune 1000 companies
Views: 5182 Hootsuite
#SocialMedia #DigitalMarketing #Analytics Digital Marketing: For Building your Brand Package Visit http://nefu.ly/Branding For Free Digital Marketing Tips visit http://Nefu.ly/Blog Forums https://nefu.ly/Forums Music Marketing: Create a Free Account with http://Nefu.ly/Tunehype our Music Marketing Platform we Promote Spotify, Apple Music, SoundCloud & Youtube Videos. We also assist artists with Verification and Branding. If you want a chance to get a record deal and get artist funding email us [email protected] subject Music submit https://nefu.ly/MusicSubmit Daytrading: Join me on RobinHood we’ll both get free stocks when you download the app and signup here http://Nefu.ly/RobinHood Social Media: http://Nefu.ly/Instagram http://Nefu.ly/Twitter http://Nefu.ly//Facebook http://Nefu.ly/Periscope Nefu Music: http://Nefu.ly/AppleMusic http://Nefu.ly/Spotify http://Nefu.ly/Soundcloud Favorite Books: https://nefu.ly/ReadNotGivingAFck https://nefu.ly/ThinkGrowRich
Views: 1855 MillionsByNefu
See how OMD uses social analytics to track their clients product launches, monitor social crisis, and understand how people are talking about brands on social.
Views: 267 NetBase
Are you tired of not being able to track your digital marketing results? And do you wish there was an easy way to quickly figure out what’s working, and what’s not, so you didn’t waste your time and money on ineffective marketing tactics? If so, then you’re in the right place, as on this episode we’re going be diving in head first to take on the mistakenly overly complicated world of digital marketing analytics, so you can quickly learn what you need to watch and measure, and what you can leave behind. The truth behind digital marketing analytics is that they can be as simple or as complicated as you want them to be. So here are 5 easy to use and easy understand digital marketing metrics that you can start tracking today. 1: Website Visitors The easiest place to start is by taking a look at your website traffic and it’s number of visitors. While this is somewhat of a vanity metric, meaning that it may not directly relate to the bottom line, it is helpful in measuring and tracking how many people are visiting your businesses virtual store front. 2: Bounce Rate Your bounce rate is the number of people who visit your site and then quickly leave, or bounce off. Here is where we want to see a low number, as this means that people are sticking around and having more of a look through your content. 3: Number Of Email Subscribers Just like with website visitors, you want to see a steady increase of email subscribers over time. It doesn’t matter what business you’re in, the odds are good that you could benefit by using an email marketing strategy. 4: Click Through Rate (CTR) Your click through rate refers to how many people took action and clicked on one of your posts or advertisements. CTR is a valuable metric to watch anytime you’re creating an ad for any of the social or search engine platforms, as a high click through rate means that what your ad is saying is relevant and interesting enough for someone to want to click and learn more. 5: Lifetime Customer Value Lifetime customer value can be one of the most challenging, but also one of the most valuable metrics to watch and track. While there are a number of pretty fancy and expensive software tools and services out there that can help, even having a rough, general idea of the lifetime value of a customer to your business is still beneficial to your digital marketing campaigns. ► Download your free copy of The One Page Marketing Plan Here – http://adamerhart.com/marketingplan #LINKS Website: http://adamerhart.com Twitter: http://twitter.com/adamerhart Facebook: http://facebook.com/officialadamerhart Instagram: http://instagram.com/adamerhart Snapchat: snapadamerhart
Views: 19713 Adam Erhart
More on the blog: http://magnetmediafilms.com/blog This week on the Magnet Minute, Amy shares some of her favorite tools for monitoring social media activity and staying ahead of the conversation with potential customers and audiences. Hootsuite has been around a long time and is still very noteworthy. It works with multiple social networks, but is ideal for keeping track of search terms on Twitter and for scheduling social activity amidst a longer-term campaign. You can start with this platform for free and upgrade as you need new functionality. Even so, the price point remains on the lower end of the spectrum when you're starting to grow, which is a huge selling point. You can't mention Hootsuite without Tweetdeck, since they're huge competitors in the Twitter-sphere especially in terms of aesthetics and price. It's free and easy to monitor Twitter search activity and you can schedule Twitter social activity, too. It doesn't work with any other social network, but may be a serious option to consider because it's useful and totally free. People don't often think of the value of Google Alerts within this discussion. Just like you might check Google for certain search terms, you can set up alerts to be sent to you as soon as Google has any new result. This can be very useful for monitoring activity that involves your company's name, as well as being useful for keeping an eye on general information within your given industry. Signing up and receiving these Google email alerts is a great way to stay on the pulse. The Buffer App is a favorite based on the technology its team created a few years back. It enables you to schedule social activity in advance, through an editorial system in the settings. When you have content to share, you can just write the copy and throw the information in the "buffer" for it to publish in the next designated time slot. This saves a lot of time for the busy social media manager trying to keep activity flowing on a company's various social accounts. While it's not totally ideal for longterm campaigns, it is a great tool overall and a free one at that! There's an upgrade option when needed, and a recently added Business account that comes with better analytic capabilities. Lastly, there is a great platform called Sprout Social, which at first glance may be seen as a high-level Hootsuite competitor. It has functionality to track search info across multiple sites and is very seamless and easy to use. It also offers contact management and lead generation that makes it worth the price (an increase over the others). Be sure to take advantage of the free trial, and after that, it's $35 per month. Which platform do you use to monitor your social mentions? Share in the comments! For more tips and resources, sign-up for our free newsletter and resource center: http://magnetmediafilms.com/subscribe Find Magnet Media at: http://www.facebook.com/MagnetMediaInc http://www.twitter.com/MagnetMediaInc http://bit.ly/MagnetGPlus Find Amy at: http://youtube.com/savvysexysocial http://www.twitter.com/schmittastic http://www.savvysexysocial.com --- MAGNET MEDIA is a strategic and creative marketing firm and next-generation digital video studio based in New York. For over 13 years, we've shot original video, grown online communities, and reached audiences through digital environments for top brands all over the world. To learn how MAGNET MEDIA can help with your strategic content marketing solutions, contact [email protected] or 646-486-7109. To learn how MAGNET MEDIA can help with your strategic content marketing solutions, contact [email protected] or 646-486-7109.
Views: 21102 Magnet Media, Inc.
Social Media Monitoring und Social Media Analytics mit Social Searcher ein Social Media Tool unter: https://goo.gl/ew8YHf (direktlink Deutsch gekürzt) für Analyse der Zielgruppe in sozialen Netzwerken Business Channel mit aktuellen Informationen rund ums Business. Pascal Schildknecht präsentiert jede Woche neue und informative Videos zu Themen wie Online Marketing, Offline Marketing, Business, Kampagnen, News, Tools, Tipps & Tricks und vieles mehr. Jetzt unseren Kanal abonnieren und kein Video verpassen. YT 101.7 Business Channel Pascal Schildknecht Zuzwilstrasse 16 3256 Bangerten https://yt-business.com [email protected]
Views: 2315 YT Business Channel
Ready to ramp up your social media marketing strategy? We’ve got tonnes of social media tips for you! Don’t forget to download the Social Media Growth Guide, (including a whopping 30 social tools) here: https://grow.ac/socialgrowthguide We’ve got LinkedIn tips, Instagram tips, video content ideas and more with our social media tips for business! Are you ready to smash your 2019 social media targets? In this video, we’re going to go in-depth and take you through our 10 favourite social media tips and hacks that we use here at Growth Tribe to increase the reach and engagement of our social posts, but also to drive MQLs and deliver real value. We’ve got the inside scoop on the Instagram algorithm, tips on social media scheduling, ideas on creating social currency and social proof, plus a selection of social media tools that will help you to create polished links and beyond. Coming up with content ideas for social media can be pretty tricky, so we’ve thrown in some of the techniques that we use to create posts that encourage your followers to engage, react and share your content, strengthening your brand and creating a buzz. After all, isn’t that the main aim of your social media channels? Whether you’re a start-up, a scale-up or revamping an established business’ social media strategy, you’ll definitely need these tips on social media for business next year, as social media algorithms are going to become even harsher for businesses looking to maximise the value of their organic social channels. ------------------------------------------------------- Amsterdam bound? Want to make AI your secret weapon? Join our A.I. for Marketing and growth Course! A 2-day course in Amsterdam. No previous skills or coding required! https://hubs.ly/H0dkN4W0 OR Check out our 2-day intensive, no-bullshit, skills and knowledge Growth Hacking Crash Course: https://hubs.ly/H0dkN4W0 OR our 6-Week Growth Hacking Evening Course: https://hubs.ly/H0dkN4W0 OR Our In-House Training Programs: https://hubs.ly/H0dkN4W0 OR The world’s only Growth & A.I. Traineeship https://hubs.ly/H0dkN4W0 Make sure to check out our website to learn more about us and for more goodies: https://hubs.ly/H0dkN4W0 London Bound? Join our 2-day intensive, no-bullshit, skills and knowledge Growth Marketing Course: https://hubs.ly/H0dkN4W0 ALSO! Connect with Growth Tribe on social media and stay tuned for nuggets of wisdom, updates and more: Facebook: https://www.facebook.com/GrowthTribeIO/ LinkedIn: https://www.linkedin.com/school/growt... Twitter: https://twitter.com/GrowthTribe/ Instagram: https://www.instagram.com/growthtribe/ Video URL: https://youtu.be/0Hznt_FCT70
Views: 22408 Growth Tribe
Avaya Social Media Analytics is a cloud-based solution that monitors the social media feeds you select, searches for keywords you identify, and tracks conversations that matter to you. It pinpoints positive and negative posts on your products, your company, and your brand and then delivers them directly to your contact center, marketing department, public relations team, and other designated recipients. Learn more about Avaya Social Media Services here: http://www.avaya.com/usa/service/social-media-services Connect with Avaya Facebook: http://goo.gl/SziZnj Twitter: http://goo.gl/wBwXyM Google+: http://goo.gl/vwdkZ7
Views: 2256 Avaya
This Video will describe you complete life cycle to build out end to end solution for Brand and Sentiment Analysis for your brand.
Views: 108 shubhrat8
Honeypot is the most powerful social analytics tool that not only profiles, understands and analyzes behavior of your brand followers but also compares your brand’s social media performance across different brands including your competitors.
Views: 156 Honeypot
In digital analytics, KPIs represent how the digital strategy is integrating with the company-wide strategy. First, there must be consensus about the strategic choice of KPIs; everyone should agree on what the KPIs represent, and which interpretations can be attributed to their variations. A KPI (or rather a group of KPIs, as they usually are used in groups) is a kind of language, a generalised way of communicating about the effectiveness of digital projects, and their propensity for success. #DigitalMarketing #SimplilearnDigitalMarketing #DigitalMarketingCourse #DigitalMarketingCertification #DigitalMarketingCertifiedAssociate #DigitalAnalytics Subscribe to Simplilearn channel for more Social Media Marketing Tutorials - https://www.youtube.com/user/Simplilearn?sub_confirmation=1 For More Digital Marketing Tutorial videos, check our Digital Marketing tutorial for beginners playlist: https://www.youtube.com/watch?v=xA_yMYN19ug&list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI Digital Marketing Articles: https://www.simplilearn.com/resources/digital-marketing?utm_campaign=Analytics-KPI-DnXr8Yf8M_k&utm_medium=Tutorials&utm_source=youtube To Gain in-depth knowledge of Digital Analytics and other Digital Marketing concepts, check out Advanced Web Analytics Course: https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training?utm_campaign=Analytics-KPI-DnXr8Yf8M_k&utm_medium=Tutorials&utm_source=youtube - - - - - - - - - - - - - - What are the Digital Marketing Certitied Associate Course objectives? Whether you’re looking for a new career in digital marketing or just wish to add digital to your existing skillset, the DMCA course will prepare you to become a complete digital marketer and make you industry ready on day one. You will acquire the right skills through extensive hands-on practice on a wide range of simulations and projects that will enable you to launch and execute your own digital marketing campaigns. The Digital Marketing course will prepare you for the most sought-after certification exams such as OMCA (OMCP), Facebook Marketing, YouTube Marketing, Google AdWords, Google Analytics, and Twitter Marketing. This course will enable you to: 1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy 2. Master digital marketing execution tools: Google Analytics, Google AdWords, Facebook Marketing, Twitter Advertising, and YouTube Marketing 3. Gain real-life experience by completing projects using Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing 4. Become an expert in Twitter advertising—we developed the Twitter advertising module in this course in partnership with Twitter 5. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing certifications What are the projects and tools included in this Digital Marketing course? Digital marketing training is incomplete without practical learning. In this course, you will work on four live projects of 10 hours each that will provide you hands-on digital marketing experience. The projects will put you in charge of a website, and you’ll use various digital marketing tools to execute your digital marketing strategy. Project 1: Google Analytics & SEO: You will set up your business website, ensure proper SEO, and enable Google Analytics to analyze its performance. Project 2: Google AdWords: You will design a Google AdWords campaign to increase relevant paid search traffic to your website. Project 3: Facebook Marketing: You will run a Facebook marketing campaign for your website and maintain the Facebook page to ensure brand visibility and engagement. Project 4: YouTube and Video Marketing: You will run a YouTube marketing campaign for your website and maintain your YouTube channel. - - - - - - - - - - - - - - For more updates on courses and tips follow us on: - Facebook : https://www.facebook.com/Simplilearn - Twitter: https://twitter.com/simplilearn - LinkedIn: https://www.linkedin.com/company/simplilearn/ - Website: https://www.simplilearn.com Get the android app: http://bit.ly/1WlVo4u Get the iOS app: http://apple.co/1HIO5J0
Views: 3517 Simplilearn
In our joint webinar "Social Media Listening and Analytics" with ✪ Mention we showed how Listening and Analytics are made for each other. By having both social media tools working together, analysts build the cornerstone for a social media powerhouse. The reason for that? Listening and Analytics data will complete each other, and give analysts the full picture. quintly is a professional social media analytics platform that enables users to track all their channels and their competitors in one place. https://www.quintly.com/ Mention monitors everything. Alerts for your name, brand, or competitors in real-time! https://mention.com/en/
Views: 2859 quintly
Thijs Bouwens, Social Media & Media Relations Officer at DSM, recently shared his insights with us about how his team is utilizing Digimind Social. DSM is a leading company in health, nutrition and materials; and social media strategy is an essential part of building their brand awareness. They use social media monitoring to track their own activities as well as to listen, engage and analyze relevant conversations involving their business and industry. Digimind is an experienced company with unrivalled technology, delivering data insights and analysis to the best companies in the world. We analyze and aggregate Social Media Data in order to allow our customers to act and win at the age of customer experience. Follow us on social media to discover insightful content, updates and more! Facebook: http://hubs.ly/H07sVDp0 Twitter: http://hubs.ly/H07sVDH0 Linkedin: http://hubs.ly/H07sVDT0 Instagram: http://hubs.ly/H07sVF30
Views: 718 Digimind
In this episode, we speak with Crimson Hexagon CTO Chris Bingham about the world of social media analytics. Or as Chris describes it, the "democratization of consumer insight." Crimson Hexagon helps brands utilize insights derived from social data to drive strategy across their organizations. Chris and I discuss everything from how today's largest corporations are benefitting from analyzing social media to trends in manscaping and the rising popularity of Sherlock Holmes-o-erotic fan fiction. Hosted by Propelics Sr. Mobile Strategist & UX Architect Steven Brykman Links from the episode:Crimson Hexagon Website
Views: 116 Propelics
Germin8 is a social media monitoring, analytics and engagement product that collects and analyses conversations in real time from top social media sites, blogs, forums, communities, complaint sites, review sites, websites, news sites etc. and converts them into industry-specific actionable insights .
Views: 2377 Germin8
Want to know the BEST tools for social media growth? Watch this. If you want to get the best tools to get more followers on instagram, best tools to grow faster on instagram, or best free tools for social media in general, this is a must see video. In this video I share with you the BEST tools to grow faster on instagram organically so that you can get organic instagram growth 2019. I also teach you how to use instagram analytics! I also teach you awesome tools to grow on youtube such as how to use tubebuddy, and just how to use these tools for faster organic social media growth. These tools to grow on instagram and tools to grow on youtube will be essential - especially any instagram growth hacks 2019. *** DOWNLOAD TUBEBUDDY *** https://www.tubebuddy.com/VANESSALAUCO ***DOWNLOAD THE YOUTUBE GUIDE (MUST HAVE FOR ALL YOUTUBERS) *** https://www.vanessalau.co/free-youtube-checklist/ **DOWNLOAD YOUR INSTAGRAM GUIDE WITH ALL THE HACKS (DETAILED)** 1) Visit https://www.vanessalau.co 2) Scroll all the way down 3) Redeem your INSTA GIFT by downloading the guide and getting it straight to your email! *** VIDEOS MENTIONED *** How to Create a Profitable Personal Brand on Social Media (EVEN with a Small Following in 2019! https://www.youtube.com/watch?v=vj3wFXaL7As How to Find CONTENT IDEAS for Social Media (2019 TOOLS AND HACKS!) https://www.youtube.com/watch?v=PV4zM_1h2i4 How to PLAN, SCHEDULE, and AUTOMATE your Instagram posts! (Create CONSISTENT Content in your SLEEP!) https://www.youtube.com/watch?v=tNLIPSPrYbE **YOUTUBE EQUIPMENT I USE**: Backdrop Stand: https://amzn.to/2MWCnGJ White backdrop: https://amzn.to/2tb7DJ5 Cameras (Vlogging + Filming - I have 2 types!): https://amzn.to/2TBLvmt https://amzn.to/2MVE732 Camera Stand: https://amzn.to/2MWj1Sa Voice Over Microphone: https://amzn.to/2E10zor Wireless Microphone (perfect for outdoor shoots or more flexibility in general!): https://amzn.to/2E1P7cc Camera Plug-In Charger (to keep your camera running all the time without it dying): https://amzn.to/2E0yMEF Camera Remote: https://amzn.to/2SBW9N8 Disclaimer Vanessa is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com. *** JOIN THE FEARLESS BOSS NETWORK*** https://www.facebook.com/groups/FearlessBossNetwork Being a fearless boss means that you're a high potential BOSS that's aspiring for more and that you always choose your faith over fear... even when it's hard. This is a support group for anyone who needs help to take the leap in order to jump straight into their dreams, and who wants to surround themselves with high-vibe, like-minded people to mastermind with. When you join The Fearless Boss Network, you not only have access to the support of other successful, like-minded people, but you also have access to FREE trainings and resources from me! It's basically like my Youtube content but personalized to the people that are exclusively in this group. Sounds good to you? REQUEST TO JOIN! https://www.facebook.com/groups/FearlessBossNetwork SAY HI ON SOCIAL: Website: https://www.vanessalau.co Instagram: https://www.instagram.com/vanessalau.co LinkedIn: https://linkedin.com/in/vanessaoglau/ *** PRIVATE 1:1 COACHING PROGRAM*** https://www.vanessalau.co/11-coaching/
Views: 23613 Vanessa Lau
What is social media monitoring? Watch why should you use it! Start your free Brand24 trial at http://bit.ly/brand24com . Social media monitoring makes it possible to see what is being said about your brand or a product. This video will help you discover Social Media monitoring / Social Media tracking / Social Media search which is becoming the best way to understand customers and interact with them. Social listening is a crucial part of social media in business. ----- Brand24 is an internet monitoring tool. We provide a powerful, easy to use and cost-effective way for hundreds of businesses of all sizes to know what people say about brands online. Our Awards: Best Customer Support App in E-Commerce Awards 2014/2015 Best Web App Award in The Next Web Startup Awards 2013 Best App for Business in Mobile Trends Awards 2013/2014 Best CEE Startup in Aulery Awards 2012 Best Debut in E-Commerce Awards 2012
Views: 51375 Brand24
Social Monitor is the iGaming industry's first and most comprehensive social media monitoring and analytics report. Social Monitor analyses +45 sports books in English language across more than 500 million sources such as Twitter, Facebook, Instagram, Youtube, Blogs, Forums, Affiliate sites and news. With the rise of social media your players' voice is louder than ever before and today's marketing is not solely in the hands of your marketing department, but increasingly influenced by your players', partners' and affiliates' online voice. Players are turning to social media, online reviews and forums to find the best brand to play with. Smart iGaming brands will use this to their advantage by listening to what players are talking about, where they are talking and about who. But how do you dig through the hundreds of thousands of online mentions? Big Data is both expensive and time consuming for brands to analyse, that's why we've created Social Monitor; the industry's first and most comprehensive report analysing and visualising the online buzz in iGaming. Social Monitor is based on data from world-class social media monitoring technologies analysing more than 500 million online sources including twitter, facebook, blogs, forums, affiliate sites and news sites. With Social Monitor subscribers can learn about: Share-of-Voice between iGaming brands, Brand Buzz Insights, Page Type distribution, Mention Sources, Brand Authors & Influencers, Published vs. Earned Mentions, Sports Categories, Twitter Demographics and much more... Take your marketing and business intelligence to the next level and subscribe to Social Monitor now! Visit www.Try.iGamingBusiness.com/Social-Monitor to find out more.
Views: 997 iGaming Business
A social media snapshot providing insights of the stores consumers love and hate. To get a free Brand Passion Index analysis on 5 brands in one category, send an email to [email protected]
Views: 2645 NetBaseInc
People love using emojis on social media, since they are cute, fun and colourful. But it's a headache for brands and customer insights professionals because social listening and monitoring tools can't understand those characters accurately. Consequently, social media insights get screwed up. Transcript of the video: People love using emojis on social media, since they are cute, fun and colorful. You might be using emojis for your brand posts to make them look look lively and interesting. But these cute elements can cause misinterpretations when you use social media analytics tools at the same time. Emojis can be in different styles Different devices and operating systems display emojis in different styles, and tons of new emojis are created every day. This makes it difficult for a typical social media analytics tool to interpret their true meaning. For example, this is how a grinning emoji looks like on multiple devices such as Apple, Google, Microsoft, Samsung, and on different social media platforms. Emojis damage the results of a sentiment analysis Understanding the meaning of an emoji also depends on the context of a particular post. In this Instagram post, a user has used a persevering emoji when she expressed her homesickness. Persevering emoji is often used to express hopelessness or negativity. But in this situation, it indicates a positive reaction to the photo of the place where she considers as her second home. Since emojis can deliver a range of sentiment, social media posts containing them might have vague meanings. If you let a computer-based analytics tool measure your social sentiment score, it will probably apply a default meaning for an emoji showing up in all of the posts and neglect actual contexts. As a result, your sentiment score will be misinterpreted. Solution: human intelligence In order to understand the true meaning of emojis on social media posts, your social media analytics tool must also get help from human analysts. This way, you can be sure that the insights you get from your customer’s sentiment is accurate and can be used to formulate your business strategy. To sum up, Emojis on social media are in diverse shapes, sizes, and formats, and as a result can screw up your sentiment analysis results. That’s why your analytics tools or services should have human intelligence involved in the analysis process. Check out case studies available on our website to learn more about how the combination of advanced social media technology and human intelligence brings valuable insights to your business. Thanks for watching this video and don’t forget to subscribe to our channel!
Views: 87 InsightsAtlas
With Brandwatch and Hootsuite Analytics, you can spot trends faster, get insights into your social media performance, and visualize your brand perception—all within the Hootsuite dashboard. In this video, you'll learn how data from Brandwatch can be seamlessly integrated into report templates in Hootsuite Analytics which bring important social listening data into your analytics results. Need help? Tweet us @hootsuite_help For more FREE training on Social Marketing, visit Hootsuite Academy today: https://hootsuite.com/education SUBSCRIBE to the Hootsuite YouTube channel: https://www.youtube.com/user/hootsuite/?sub_confirmation=1 Find the Hootsuite Plan that’s right for you: https://hootsuite.com/plans Follow @Hootsuite: Hootsuite Blog: https://blog.hootsuite.com/ Hootsuite Twitter: https://twitter.com/hootsuite Hootsuite Facebook: https://www.facebook.com/hootsuite Hootsuite Instagram: https://www.instagram.com/hootsuite/ Hootsuite is the world's leading social media management platform with over 15 million users including 800+ of the world's Fortune 1000 companies.
Views: 786 Hootsuite
Every designer, creative professional, entrepreneur and small business person needs to promote their work on social media to be dominant and their industry and attract the best clients. I recently learned a hard lesson on how to use Twitter effectively to promote your content and the best way to use analytics to find out what is working and what’s not. In this video I share how you can learn from my mistakes and use social media the right way to promote your business or creative practice. —————————————————————————————— This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals, small business owners, marketers, consultants and anyone who’s interested in brand strategy, business planning, design, trend, marketing and communications. —————————————————————————————— Philip VanDusen is the founder of Verhaal Brand Design, a brand strategy and design agency in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, brand strategy, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands. —————————————————————————————— VISIT MY WEBSITE: http://www.philipvandusen.com MY NEWSLETTER: BRAND•MUSE http://bit.ly/2e35adD FREE MINI-EBOOK DOWNLOAD: “9 Design Elements Your Brand Absolutely, Positively Needs” http://www.philipvandusen.com/direct-optin FOLLOW ME ON TWITTER: https://twitter.com/philipvandusen SUBSCRIBE TO MY CHANNEL: https://www.youtube.com/channel/UCd2J-PizcFDxWHBBfRkp38Q FOLLOW ME ON PINTEREST: https://www.pinterest.com/philipvandusen/ LIKE ME ON FACEBOOK: https://www.facebook.com/Verhaal-Brand-Design-115957185470571/ GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE: Book on Design Thinking: “Change By Design”, Tim Brown http://amzn.to/2mTFDrz On Creative Inspiration: “Imagine”, Jonah Lehrer http://amzn.to/2mJpQe9 On the Freelance Economy: “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR My fav Design Career book: “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL On inspiration: “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu The 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd MY EQUIPMENT + TOOLS: Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE Rode Mic Boom: http://amzn.to/2nxNFmJ Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3 Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa Screenflow 6.2: video editing software: http://amzn.to/2nxFLK3 LimoStudio Softbox Lights (x2): http://amzn.to/2n2u7KK Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm TubeBuddy: https://www.tubebuddy.com/philipvandusen Adobe Creative Suite (2017 CC) Apple Logic Pro X Native Instruments Komplete Audio 6: USB Audio Interface *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Views: 1503 Philip VanDusen
Get COACHING on social media growth or branding: https://bit.ly/2Ify3Ck whats up DarmaNATION ( ⸝⸝•ᴗ•⸝⸝ )੭⁾⁾ Open meeee My name is Jade Darmawangsa. I am a millennial entrepreneur that that is EXTREMELY obsessed with helping you grow on social media. Follow my journey? __ LISTEN TO THE PODCAST https://apple.co/2CWV6fr PODCAST FOR ANDROID https://soundcloud.com/raisnbrand __ SHOP MERCH darmanation.com SOCIAL MEDIA! DM me! I might respond! WOoooOO ✧ IG: http://www.instagram.com/jadedarmawangsa ✧ Twitter: https://twitter.com/jadedarmawangsa ✧ Snap: jadethekrayfish ✧ Discord CHAT: https://discord.gg/SqJvPnQ ✧ Spotify Jams: http://spoti.fi/2DoReFa ✧ jadedarmawangsa.com ♡ xo DarmaNation For COACHING calls on social media growth or branding: 1) Email me at [email protected] 2) Subject - Serious about my brand! __ I'LL LOVE YOUR FOREVER! Help translate my videos! http://bit.ly/2mjXfuC T E C H My Camera: http://amzn.to/2FeCsSs FAV Lens: http://amzn.to/2EA8FST #1 Latop: http://amzn.to/2EQdJpq Mic: http://amzn.to/2Hq4PNY SD Card: http://amzn.to/2C6UV4z Editing Program: Adobe Premiere Pro Editing/Video: @pdxpatterson ♪ M U S I C ♪ Spotify Jams: http://spoti.fi/2DoReFa Send me stuff! P.O Box 7640 NE Airport Way #56695 Portland, OR 97238 If you're reading this, I want to let you know that you have influencer over the lives of others. Stop waiting for permission, an go out there and DOMINATE. Business Inquiries: [email protected] Disregard Keywords: instagram, how to grow, following, instagram stories, instagram video, tips, tricks, secrets,life hacks, hack, get more followers, instagram business,how to make money from instagram, algorithm, build your following, instagram growth, more followers, engagement, jade darmawangsa, dropout, why i left school, digital marketing, instagram marketing
Views: 19794 jade darmawangsa
Over 3 billion photos are uploaded and shared on the internet every day. Visual content is 40x more likely to be shared on social media than text. What are your customers sharing on social media? And what are they tagging your brand in? And what impact do these visual conversations drive for your brand? You need comprehensive visual analytics to understand what’s really happening on social media. Join us to learn about NetBase’s next-generation artificial intelligence for image analysis capabilities. We’ll explain how it analyzes visual posts to identify brand logos and keywords to give the most comprehensive view of a brand’s performance. The platform also accurately classifies images by facial emotions, common scenery, and everyday objects to provide the greatest depth of insight. - More accurately track share of voice and protect your brands reputation by including the analysis of visual brand mentions and understanding their context - Discover creative inspiration and improve campaign performance through learning what is driving visual engagement and inspiring your customers - Understand more accurately when, where and how your customers are using your products and services
Views: 152 NetBase
Have you ever wondered what it's like to be a social media manager? Are you unsure what a social media manager job looks like? Join Buffer's very own Brian Peters as he shares A Day in the Life of a Social Media Manager. In this video, you'll learn how successful social media managers spend their day as well as 3 high-impact tasks tasks and strategies you can implement today. Do you have any tips for social media managers? How do you break up your day as a social media manager? We'd love to hear in the comments below! ---- Check out Buffer for super simple social media scheduling and analytics: http://buffer.com Subscribe here so you don’t miss our future videos (it's free!) - http://bit.ly/BufferYT Ask us any questions on social media or here in the comments. We’d love to answer them! Check Us Out On Social :) Instagram - https://instagram.com/buffer Twitter - https://twitter.com/buffer Facebook - https://www.facebook.com/bufferapp Pinterest - https://www.pinterest.com/bufferapp/ Snapchat - buffersnaps
Views: 27631 Buffer
Want Instagram Analytics for free? This video shows you how to access them and use them to grow your account. I'll go through how to use Instagram Analytics, then take you through to explain each section. I'll also give you some insights on how to use each piece of data depending on your particular goals. Watch until the end because I want to share a couple of things to keep in mind when using analytics to help grow your account! Since releasing this video, an update has moved where to find Instagram Insights. This screenshot shows where you can find it now: https://fiveminutesocialmedia.com/wp-content/uploads/2018/09/Instagram-Analytics.jpg Got any questions? Comment below or ask in our Facebook Group! https://www.facebook.com/groups/fiveminutesocialmedia/ CONTENT IDEAS: Download my free guide, "24 Content Ideas For Small Businesses ➜ https://fiveminutesocialmedia.com/contentideas/ Get More Great Tips - Subscribe ➜ http://bit.ly/SubscribeFMSM Share this Video ➜ https://youtu.be/I7usrwLqGV4 See My Newest Video ➜ https://goo.gl/CPZYCM Connect with me on social media - It’s my favorite part of this! You can reach me on any of the platforms below, but I’m most active on Instagram and Facebook. https://www.instagram.com/mrjerrypotter/ https://www.facebook.com/MrJerryPotter/ https://www.linkedin.com/in/mrjerrypotter/ https://twitter.com/mrjerrypotter https://www.snapchat.com/add/mrjerrypotter
Views: 31219 Five Minute Social Media - Jerry Potter