(3 Oct 2016) STELLA MCCARTNEY SHOWS HER LATEST COLLECTION AT PARIS FASHION WEEK
British designer Stella McCartney unveiled her Spring Summer 2017 collection in Paris on Monday (3 OCT. 2016), capturing the "spirit of life and love with the ease of the summer."
Cotton was king in an array of forms: blouses with billowing sleeves, ruched trousers and skirts. Knitwear included a mix of materials: silk and light gauzes, as well textured linen. Denim in true-blue stood out in the form of separates and easy-to-wear jumpsuits.
Women's tops seemed inspired by classic English men's shirts but were sophisticated and polished, with overprinting in white and sky blue.
Mexican actress Salma Hayek, loyal client of the fashion label, sat front row wearing the designer's creations from head to toe: a fitted white dress, a black studded bag and oversized rectangular sunglasses with silver chain embellishment.
"I am wearing Stella. Stella, Stella everything is Stella," Hayek said, who sat next to her husband, Kering CEO Francois-Henri Pinault.
McCartney is known for her no leather, no fur ethos. All the pieces in her collection, including those in the style of smooth ultra-suede, were 100% vegetarian.
The shoes were also environmentally-friendly. Stilettos in patent and holographic finishes were made with a water saving technique.
After the show, McCartney explained that following this methodology has produced positive results for both the company and the environment.
"We basically have reduced our environmental footprint by 35 percent and at the same time we've grown as a business, so it's extraordinary," she said. "And I think really what I want to do by that is to do better as a company but also encourage other businesses that they can have growth in their, you know, performance and at the same time they can actually have a better environmental impact."
The show's finale also had great impact on the attendees, as models danced confidently and happily instead of following the usual quick walk down the runway.
After the show, McCartney explained the reason for such a unique finale:
"It was my idea and it was really, we took the show from being very big, very big, to being very, very small and intimate. It was a reaction to just feeling like we wanted to have more of a connection and get back to the simplicity of it. And when we decided to do that, we then were like 'Look, we want everyone to have an experience, this shouldn't just be a fashion show, it should be something they leave there and they've been part of an experience.'"
The fun finale went down with Russian model Natalia Vodianova.
"This powerful sort of finale where all of the girls just - they were real Stella girls. They really were so proud to be doing this. You know, so often that you have this kind of good idea, but then girls are kind of a little bit shy, they're not sure that they look good, and so that they're not really enjoying themselves. There the girls knew 'I look great, I'm a Stella girl, this is (these are) amazing clothes, this is an amazing show and I'm just going for it.' And they just really gave everything," she smiled.
British actress Kristin Scott Thomas was also in attendance at the show.
"That was great fun and it was thrilling. It was thrilling to see such expression and I just thought the clothes at the beginning were just, in the beginning, from the beginning - they were so beautiful and they looked so, everything you can wear and it doesn't look… it looked kind of timeless and pretty cool. I thought that was great," Thomas said.
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